Podcast: What are Bots and what Impact could they have on the Events Industry?

Here’s the full Podcast Transcription: James Dixon: Hello everybody and welcome along to the Event industry News Podcast. My name is James Dixon and today’s subject: bots. Once upon a time a messenger app did just that, it messaged. But with the rise of artificial intelligence, tech companies are very much, falling over themselves inContinue reading “Podcast: What are Bots and what Impact could they have on the Events Industry?”

Your LinkedIn Event Marketing Guide!

Given that one in every three professional on earth is on LinkedIn, the platform is great for promoting B2B events. While paid media is slightly more expensive than marketing via some other social platforms like Facebook and Twitter, with 25 million LinkedIn profiles viewed every day, the reach is well worth it in terms ofContinue reading “Your LinkedIn Event Marketing Guide!”

3 Simple “What’s” to Get Your Event Marketing Budget Right!

Managing event marketing budgets can be difficult, if only because of the number of variables at play. Getting the figures right is time-consuming, but can be made easier by addressing said variables through a set of simple questions. Here they are. What’s the Occasion? – Client-faced events cost more. No surprises there. However, not allContinue reading “3 Simple “What’s” to Get Your Event Marketing Budget Right!”

Reduce FOMO in your next Town Hall Meet using #EventTech

“Town hall meeting is an American term given to an informal public meeting, function, or event derived from the traditional town meetings of New England.” Source : Wikipedia Town Hall meetings are good for employee morale and reduce the FOMO (Fear of Missing Out) effect. Most of the time, employees are not involved in theContinue reading “Reduce FOMO in your next Town Hall Meet using #EventTech”