E2M at Learning Technologies Conference

The first week of February had the event2mobile team flying to Olympia, London. We attended Learning Technologies – Europe’s leading L&D exhibition and conference. With more than 150 free L&D seminars, 250 exhibitors, and 7K+ visitors, it provided a common interactive ground for all those from the learning and development sector. event2mobile too played aContinue reading “E2M at Learning Technologies Conference”

5 Reasons why your next exhibition booth needs a lead retrieval app

Exhibitors who frequent trade shows know how time-consuming and inconvenient it is to input contact information into CRM software by hand. Alternatively, asking visitors to drop their business cards simply means postponing the work for later. A mobile app for lead retrieval or badge scanning can deal with these, as well as quite a few otherContinue reading “5 Reasons why your next exhibition booth needs a lead retrieval app”

How to Use Curated and Fan Content to Market your Event!

Why curate content for marketing your event when you can produce great content of your own? Here are 3 key reasons why curated and fan content is crucial. Builds authority – By curating and presenting high quality content, event marketers can build up a level of trust among their audience, especially with regard to theContinue reading “How to Use Curated and Fan Content to Market your Event!”

Event Marketing Hacks to Turn Leads into Customers!

In our previous two posts, we discussed the various marketing strategies to pull your prospects into the marketing funnel and lead them further through it. In this, the third and final entry in the series, we will look at some marketing tactics that can help convert leads to attendees, by taking them through the finalContinue reading “Event Marketing Hacks to Turn Leads into Customers!”

Marketing Hacks to Make your Prospect Consider Your Event!

In our previous post, we discussed how event marketers can attract attention of prospects and lead them to the first stage of the funnel. In this, we will talk about various marketing strategies to lead them further through the funnel. Stage 2 – Consideration This is when you have successfully engaged your prospects, and theyContinue reading “Marketing Hacks to Make your Prospect Consider Your Event!”

Event Marketing Hacks to Create Buyer Awareness – Social and Beyond!

Converting a prospect to an attendee requires a number of carefully planned strategies, depending on the stage of the marketing funnel the prospect is in. While it is convenient, and even more budget-friendly to utilise a uniform marketing strategy throughout the funnel, this does not yield the best results, and can result in less andContinue reading “Event Marketing Hacks to Create Buyer Awareness – Social and Beyond!”

Two events, Two continents – One Love for Event Technology

This festive season started on an exciting note for us. A session on 10th November, at New York’s Meetings Technology Expo allowed us to put across our views about many different facets of an event app. Siddharth “Sid” Jhunjhunwala provided with a detailed overview about event apps from the viewpoint of an admin. In theContinue reading “Two events, Two continents – One Love for Event Technology”

Event2Mobile was the Silver Sponsor at Meetings Technology Expo 2014, Chicago

Event2Mobile, Web Spiders’ highly popular event management solution, was the Silver Sponsor at the Meetings Technology Expo 2014, a yearly event that focuses on emerging technologies and solutions that help event managers across the globe maximize ROI at their events. Technologies that can help managers increase footfalls at their events and streamline event management areContinue reading “Event2Mobile was the Silver Sponsor at Meetings Technology Expo 2014, Chicago”